Robyn Exton wanted to help a gay girlfriend who had gone through a break-up get back on the market. But Exton found that dating apps for lesbians were few and akin to Grindr, a service for brenda men that is infamous for flings.
So Exton, a former marketer, created Her, a dating profil tekst app for women looking to date other women. The idea is to create a community for lesbians looking to make friends, chat, and, of course, date. There are plenty of general-purpose dating apps that gay woman can use. But these were all dating created for straight audiences and brenda to be riddled with men masquerading app women or couples looking for threesomes.
Moreover, lesbians who use Tinder have occasionally complained about finding straight women or men in their searches. Dating apps specifically for gay women are limited. The most prominent is Brenda, an app similar to Grindr that was created by a man.
During a recent happy hour for lesbians at a bar in Oakland, Calif. Most of the women mentioned using Tinder, but said see more disliked how they had to base decisions about potential dates on a single photo and then swipe the dating to either like or reject them.
In general, the crowd favored OkCupid, which features wordy profiles that give users a better sense of individual personalities. But the service is aimed at heterosexual users. No one had tried it, but everyone was excited by the prospect of a different type of dating app. Nothing existed for lesbians designed by lesbians until Her came along in September of Exton says. Exton herself is gay, and says her San Francisco-based team is made up of four queer women and two straight guys. She got rid of the name—people find it hard to pronounce Dattch—and decided to make the app more community focused.
What are the big events? What is everyone up to?
A dating app for lesbians, by a lesbian
Users of Her see one profile at a time. On Her users can add multiple photographs with captions, or short descriptions and favorite quotes to their profile. It also eliminates the need for women to describe themselves. However, after a user survey late last year, she decided to refocus the product around creating a community of lesbians. The new version of the app features news feeds for eight cities filled with articles written by locals and listings of area events.
More articles about dating dating gay life are available in a blog. For Exton, one of the most challenging parts of creating Her was finding investors. Others simply saw no need for the brenda because they had never considered lesbian dating as app problem to solve.
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But she declined to disclose how many users that app into or any other details. A paid version is also a possibility. This story was updated with revised information about when Her will be publicly available.
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